David Yau & Associates

Many many years ago, there was a village where no one has ever eaten anything from the sea. A few village men accidentally caught a few fishes and ate them. They liked it. They were not sure the reason why. Some said it was because of the taste. some said it was because of the nutrient they could not get elsewhere. As the news spread, they even opened a store and started to sell the fishes to the others. Some followed and opened similar stores selling fishes nearby.

[Photo source unidentified. Please advise if anyone knows. I will add the source accordingly] I learnt to use the ‘Immunity to Change’ (ITC) approach (or the ‘4-column’ tool) in 2013. See the post ‘Immunity to Change’. In the last few years, I have been investing myself into the Systems-psychodynamics approach. See the post ‘What may also be going on?’. The more I use them, the more I realise how much they echo each other. To be more specific, the ITC approach can be